Google Analytics 360 (as well as the free Standard version) may require modifications from how you currently leverage it as the CCPA privacy law goes into effect on January 1st, 2020. Even if your organization is not based in California, you likely serve California consumers and thus you will be impacted by this law. Read this guide to understand how you can make your Google Analytics compliant with CCPA regulations.
The post CCPA Compliance Guide for Google Analytics 360 appeared first on Blast Analytics & Marketing.